| What We Do - Our Services |
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A few projects.In California, Kelley House Museum can now update their own web site and take donations online. Mendocino Coast Hospital has a new accessible menu to help the visually impaired visitors and the CEO's blog is incorporated into the main page. In Paris, Tai Chi in the Latin Quarter is filling classes through online ads including local and Google advertising campaigns. Chameleon Fitness is sending out custom newsletters with a professional design and content they can easily create themselves. They import and export their subscriber list, build readership with signup forms and track statistics - all at a reasonable cost.
If we take on your project, we bring our expertise in:
Are you reaching the right target market for your product or service in a way that is meaningful and clear? We work with branding specialists who can help you answer these questions and more, to ensure that your Internet presence accurately reflects your identity, helping to attract more qualified customers. With our extensive knowledge of the Internet and search engine optimization (SEO), we can design your site to help ensure it ranks well in the major search engines. We know what design techniques enable the search engine spiders to read your site – and what techniques to avoid. Information Architecture. The look of your site, the appropriateness of your graphics and your logo are key to making sure your first impression is not your last. Equally important is the structure of your web property – the difference between a tangled jungle people click away from or a well-ordered space people enjoy being in and move through to reach both their and your goals.
We can assess your needs and make a successful match with the right graphic designer/developer for you. Many web site companies will build your site for a reasonable price then hold you hostage in a maintenance plan in which a “small change” can end up costing a small fortune. Not us. Our goal is to build your site, get you up and running and set you free! We will train you on an easy-to-use content management system so you can add content or make changes as needed – no html required! Of course, if you need help with anything, we are only an email or phone call away. Dynamic Sites, E-Commerce, Multimedia, Flash, fill in the blank
Wet Paint - We will fill in this paragraph when we are not too busy doing all of the above. The web is a highly measurable media, and we believe strongly in the use of affordable market research, usability testing, statistical analysis and measurable return on investment. We love to see your web marketing efforts achieve positive results and want to know what is working – and what isn’t. This lets us make the necessary changes to continually improve your results. Optimized Copywriting for the Web Search engine optimization (SEO) copywriting means writing web site copy so that it ranks high in the major search engines for the specific keywords searched for by your potential customers. This includes considering the length of text, incorporating keywords strategically in the copy, as well as using other online page elements. There are many ways to promote your site on the Internet. We consider your site, your marketing goals, your target audience and your competition, to determine which ones would be best for your business and why. If you need help in setting up your promotion, tracking it and interpreting the results, we can do that too. |



